Expired 2 weeks from now
Visual Designer
Visuals
full-time
| Senior
Lagos,
Lagos
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Job Summary
Job Summary: The Art Visuals & Content Designer , will be responsible for conceptualizing and executing high-quality, on-brand visual designs across various marketing materials. This role will be crucial in maintaining Seven-Up Bottling Company's brand identity through compelling static and animated content, ensuring consistency and visual appeal in all consumer-facing communications. The ideal candidate will have a keen eye for aesthetics, a strong understanding of brand guidelines, and proficiency in design and animation software.
Job Details
Job Summary: The Art Director, Visuals & Content, will be responsible for
conceptualizing and executing high-quality, on-brand visual designs across
various marketing materials. This role will be crucial in maintaining Seven-Up
Bottling Company's brand identity through compelling static and animated
content, ensuring consistency and visual appeal in all consumer-facing
communications. The ideal candidate will have a keen eye for aesthetics, a strong
understanding of brand guidelines, and proficiency in design and animation
software.
Key Responsibilities:
● Visual Design & Brand Identity:
○ Develop and maintain a consistent visual brand identity across all
platforms and touchpoints, adhering strictly to the Seven-Up
Bottling Company brand guidelines.
○ Design and produce a wide range of marketing collateral, including
but not limited to: social media graphics, website banners, print
advertisements (minimal), in-store POS materials (minimal), and
digital campaign assets.
○ Ensure all visual elements are impactful, engaging, and effectively
communicate brand messaging.
● Content Animation & Production:
○ Conceptualize and produce engaging short-form animated content
for digital platforms (e.g., social media, website, digital ads).
○ Collaborate with the marketing team to bring content ideas to life
through motion graphics and simple video editing.
○ Manage the end-to-end production process for visual assets, from
initial concept to final delivery, ensuring timely completion.
● Creative Collaboration & Support:
○ Work closely with the Category Senior Brand Manager and the wider
marketing team to understand campaign objectives and translate
them into effective visual solutions.
○ Provide creative input and recommendations during brainstorming
sessions.
○ Liaise with external agencies or vendors when necessary for
specialized design or production needs, ensuring brand standards
are met.
● Asset Management & Archiving:
○ Organize and maintain a well-structured library of all visual assets,
ensuring easy accessibility and proper version control.
○ Manage digital asset management systems for visual content.
● Market & Trend Awareness:
○ Stay updated with the latest design trends, software advancements,
and best practices in visual communication, particularly within the
FMCG sector.
○ Continuously seek opportunities to innovate and enhance the visual
appeal of our brand assets.
Requirements
Qualifications:
● Bachelor's degree in Graphic Design, Fine Arts, Multimedia Arts, or a
related field.
● Proven experience as an Art Director, Graphic Designer, or similar role.
● Proficiency in design software such as Adobe Creative Suite (Photoshop,
Illustrator, InDesign, After Effects, Premiere Pro).
● Strong portfolio showcasing a range of visual design, presentation design,
and animation work.
● Excellent understanding of brand guidelines, typography, color theory, and
layout principles.
● Ability to work independently and collaboratively in a fast-paced
environment.
● Strong attention to detail and a commitment to producing high-quality
work.
● Excellent communication and interpersonal skills.
About Company
Seven-Up Bottling Company Limited
Just like Nigeria, the entity SevenUp Bottling Company was conceived in 1959 by a great visionary named Mohammed El-Khalil and began operations as a soft drink bottling company. As a company, we have since achieved great success in the soft drink and bottling industries since beginning operations on October 1st of, 1960. As one of the longest-standing businesses in Nigeria, we have proudly contributed to job creation and partnered with many Nigerian suppliers and establishments. We also currently have nine plants across the country. SBC has a wide offering of sugar-sweetened and sugar-free non-alcoholic beverages. We can also boast of having Nigerian favourites like Pepsi, Seven-Up, Mirinda, Mountain Dew, and Teem in several variants and line extensions in our portfolio. Our history also contains iconic marketing campaigns such as ‘Fido Dido,’ ‘The Three Orange Men,’ and ‘The Pepsi Long Throat’ campaign. We are fueled by the need to ‘refresh and inspire a youthful lifestyle’ and our mission is guided by principles like hard work, determination, integrity, honesty, sustainability, fun, and refreshment. That’s why our brands champion and complement the music scene, sports, and the all-around ‘good life.’